The Start

People want to have great experiences. Whether it’s when they are choosing that perfect Stem gift for their child’s birthday or planning a romantic trip to a Caribbean island with their favorite someone, people want to feel good about what they are doing and how they do it.

My passion is to find ways to make that happen in the digital space and beyond. Break the barriers to success and let people not just get to where they want to go easily and quickly, but enjoy the journey.

Let’s come up with innovative solutions that can not only enhance revenue but change the way the world works.

It’s Out There

Data is the engine that drives a great experience.  Just think, if you knew what your customer wanted before they even got to your website or walked through the doors to your shop and you had it all nice and shiny in the front window. Do you think they would turn away? How can you deliver that precognizant experience? By analyzing your customer and market data, of course.

With the onset of big data, we can now have real conversations with people to create a truly personal experience increasing both acquisition and retention. This isn’t something future state. This data is out there now – you’ve likely been collecting it for years. Isn’t it time to make use of it?

Marketing Technology

Marketing Technology is not new, but it is getting a lot of buzz as “Martech”.  With consumer touchpoints continuously evolving and digital platforms becoming more the way we communicate with not only friends and loved ones, but also businesses and brands,  it’s key to stay on top of the very latest tech that can drive your business directly to your customer.

Long gone are the days of “if you build it, they will come”. Today people expect you to go to them. Luckily for us, marketing technologies are now more than ever, able to get your brand to exactly where your customer is… and let you have real one-to-one conversations that can be the difference between you and your competitor getting not only the sale, but the advocate.

Make it Amazing Blog

It’s Up to Us

“We are taught you must blame your father, your sisters, your brothers, the school, the teachers – but never blame yourself. It’s never your fault. But it’s always your fault, because if you wanted to change you’re the one who has got to change.” Katharine Hepburn, Me: Stories of My Life

Contact Me

Need a little jolt to get your project moving? Let’s see how we can work together. Contact me.